We Are Voilà is a music duo known for blending cinematic storytelling with infectious pop-rock melodies. Over the past month, I’ve successfully grown their Instagram presence by +10.59%, jumping from 151K to 172K followers, through a strategic new customer acquisition approach leveraging lyrical short-form videos and relatable content like POVs.

By curating a mix of behind-the-scenes moments, live performances, emotional storytelling, and interactive fan content, we’ve strengthened engagement and reached over 2.16M views in just 30 days. 62.7% of these views came from non-followers, proving the effectiveness of our outreach and content strategy in attracting new listeners.